CASE STUDIES

These IT service providers and software companies consistently generate qualified leads

We help IT and software companies across a wide range of industries generate more qualified leads in a predictable way. But—we could tell you a lot. See for yourself what our clients have to say about working with us and what challenges we’ve already successfully overcome.

WE WORK WITH MORE THAN 70 B2B IT CLIENTS

Leadeffect Logo

Cathrin Deues-Fehlau, Authorized Signatory, Marketing | Communications

“Professionally managed SEA campaigns with a strong B2B focus. The result is a steady stream of qualified leads and a highly successful partnership.”

ERP system

ams.Solution AG

Initial situation:

  • Need for systematic lead generation via Google Ads

Measures:

  • Targeted B2B SEA campaigns for lead generation in custom, contract, and variant manufacturing (Germany, Austria, Switzerland)

Result:

  • Up to 10 qualified leads per month
Leadeffect Logo

Kristin Luhmeyere, Product Manager

Amazingly high-quality
leads. (…) Significantly
more inquiries. We can definitely
recommend working with them

Quality Management Software

QM Pilot

Initial situation:

  • No inquiries via the website

Measures:

  • Conversion Optimization
  • B2B SEO
  • B2B Google Ads

Result:

  • Doubling of new customers
  • more than 25 leads per month
  • Lead price under €100
Leadeffect Logo

Teresa Reidt, Marketing Manager at

“We enjoy working with Leadeffect and have had a very successful partnership. They have thoroughly familiarized themselves with our industry. We would recommend their team to any B2B software company.”

Android OS

Emteria, LLC

Initial situation:

  • Prospective customers were unable to grasp the benefits
  • No leads from the website
  • virtually no visibility in the market

Measures:

  • Product Communication
  • International B2B SEO & SEA Campaign

Result:

  • 15,000 monthly website visitors
  • 40 leads per month
Leadeffect Logo

Mario Lehner - CEO

“The first marketing initiative in years that ’s actually delivering results and has already led to the launch of the first projects.” 

Digitalization of Retail & Manufacturing (Services)

insideAx, LLC

Initial situation:

  • No online lead generation channel
  • Bad experience with online marketing

Measures:

  • ABM & Outreach
  • B2B Search Engine Advertising

Result:

  • 4 to 5 qualified leads per month 
  • 2 customers within the first 4 months with a high order volume (5- to 6-figure)
Leadeffect Logo

Software for Medical Practices

myMedax

Initial situation:

  • No leads from the website
  • outdated website

Measures:

  • Website Relaunch
  • B2B SEO & SEA Campaign
  • ABM: Email Campaign

Result:

  • Over 20 qualified leads per month
  • Lead price of €60
Leadeffect Logo

Marc Schnitzler - CEO

“Leadeffect was our last resort—we’ve been working together for six years now. We started out with 20 leads a month—now we’re getting around 200.”

Banking platform

r/d/s Schnitzler, LLC

Initial situation:

  • bad experience with agencies
  • 20 leads per month via the website

Measures:

  • Conversion Optimization
  • SEO & SEA Campaign

Result:

  • Lead costs under €60
  • 200 leads per month
Leadeffect Logo

Digitalization in Manufacturing

FASTEC, Inc.

Initial situation:

  • Bad experience with a LinkedIn agency

Measures:

  • B2B SEO & SEA Campaign

Result:

  • 5–10 qualified leads per month
Leadeffect Logo

Software for Kitchen Showrooms

Komo

Initial situation:

  • Product Launch
  • No leads from the website

Measures:

  • Several qualified leads per month

Result:

  • Several qualified leads per month
Leadeffect Logo

Jastine Burkhardt

“Thank you very much for your professional support and guidance. It was a pleasure working with you. Our website looks great with its new design, and our online presence has been strengthened.”

Automotive Software

Automotive Artificial Intelligence (AAI) LLC

Initial situation:

  • outdated website
  • No leads from the website

Measures:

  • B2B Web Design
  • International B2B SEA Campaign

Result:

  • New Website
  • Several qualified leads per week
Leadeffect Logo

Chris Konigs, CMO

“The partnership went well (…)we saw an increase in the number of contacts, and more people visited our website.”

Computer Vision Software

Mobius Labs, LLC

Initial situation:

  • no leads ready to buy
  • long sales cycles

Measures:

  • Conversion Optimization
    International B2B SEA Campaign

Result:

  • Several qualified leads per week
Leadeffect Logo

Tanja Dirnberger

“I can only express my deepest appreciation to the Leadeffect team— for me personally, they are an absolutely reliable partner for marketing products that require explanation, such as WOTAN Monitoring.”

IT Monitoring

Wotan

Initial situation:

  • no predictable leads

Measures:

  • B2B Google Ads Campaign

Result:

  • Several qualified leads per week
Leadeffect Logo

IT services company

optimIT

Initial situation:

  • Challenges in implementing marketing internally
  • No leads from the website

Measures:

  • Conversion Optimization
  • B2B SEO & SEA Campaign

Result:

  • Several qualified leads per week
Leadeffect Logo

Mike Tonazzi
Owner & Managing Director

“Leadeffect addresses our needs, adapts quickly to changing market conditions, and keeps us informed proactively. Highly recommended!”

Microsoft Service Provider

Tonazzi.net

Initial situation:

  • No lead channel
  • Bad experiences with agencies

Measures:

  • ABM & Outreach
  • Website Relaunch (in progress)

Result:

  • 12 leads in the first 3 months
Leadeffect Logo

Andreas Merz
Owner & Managing Director

“With its deep understanding of complex IT infrastructures and its focus on measurable results, Leadeffect stands out clearly from ordinary marketing agencies.”

Cloud & IT Services

META10 AG

Initial situation:

  • Small target audience (fewer than 2,000)
  • No predictable leads

Measures:

  • ABM & Outreach
  • B2B Search Engine Advertising

Result:

  • 3 to 4 leads per week
  • 11–15 Applications via the SEA recruiting campaign
Leadeffect Logo

Authentication solution

HANKO

Initial situation:

  • not enough sign-ups

Measures:

  • B2B Search Engine Advertising

Result:

  • 99 sign-ups for 3,900 euros
Leadeffect Logo

Network Inventory

JDisc

Initial situation:

  • No leads from the website

Measures:

  • B2B Search Engine Advertising

Result:

  • 5 qualified leads in the first month
Leadeffect Logo

Communication software

Anonymous (B2B PR platform)

Initial situation:

  • Bad experience with a previous agency
  • No precise tracking

Measures:

  • B2B Search Engine Advertising
  • B2B SEO
  • Conversion Optimization

Result:

  • 20 sales-qualified leads per month via SEA
  • 53 sales-qualified leads across the entire website 
  • 10,000+ website visitors per month
Leadeffect Logo

Bogdan Pelc, Managing Director of

“The advice on website and marketing strategies was always expert. Based on our positive experience , we decided to expand our collaboration to other areas.”

Custom Software Development

PELC CONSULT

Initial situation:

  • No leads from the website
  • No positioning

Measures:

  • Strategy & Positioning
  • B2B Web Design
  • Building a scalable lead generation channel

Result:

  • Targeted & user-friendly marketing communications
  • Schedule inquiries via the website
  • Strategic guidance on marketing and lead generation
Leadeffect Logo

Gerhard Wagner - CEO

10 high-quality leads in the first two months. Every interaction with Leadeffect was highly professional.”

 

Physiotherapy Software

TMN Development

Initial situation:

  • No lead channel
  • Product Launch

Measures:

  • ABM: Email Marketing

Result:

  • 10 high-quality leads in the first 2 months

IT & SOFTWARE

Abel Systems: Quality & Event Management Software

“The quality of the leads is amazingly good. (…) We’re getting significantly more inquiries. We definitely recommend working with them.”

IT & SOFTWARE

Mobius Labs GmbH: Computer Vision Software (AI)

“The partnership went well (…) we saw an increase in the number of leads generated and visitors to our website.”

IT & SOFTWARE

Mobius Labs GmbH: Computer Vision Software (AI)

“The partnership went well (…) we saw an increase in the number of leads generated and visitors to our website.”

Leadeffect Logo

Kristin Luhmeyer Product Manager

" Amazingly high-quality leads. (...) Significantly more inquiries. We can definitely recommend working with them"

Measures:

  • Conversion Optimization
  • B2B SEO
  • B2B Google Ads

Result:

  • Doubling of new customers 
  • more than 25 leads per month
  • Lead price under €100
Leadeffect Logo

Cathrin Deues-Fehlau Head of Marketing

"You get a professional, all-inclusive SEO package. Specializing in B2B, with the result of qualified leads We are very satisfied!"

Measures:

  • B2B SEA Campaign

Result:

  • 25 leads in the first 3 months, with a 7-figure order volume
Suxedo Thumbnail

Measures:

  • Conversion Optimization
  • B2B SEO & SEA Campaign

Result:

  • Over 20 qualified leads per month
  • Lead price of €60
Fast Thumbnail

Measures:

  • B2B SEO & SEA Campaign

Result:

  • 5–10 qualified leads per month
Thumbnail from Emden

Measures:

  • Product Communication
  • International B2B SEO & SEA Campaign

Result:

  • 15,000 monthly website visitors
  • Several qualified leads per week
Ofelos Thumbnail

Measures:

  • B2B SEO & SEA Campaign

Result:

  • 40+ qualified leads per month
  • Lead costs of less than €100
Komo Thumbnail

Measures:

  • B2B SEA Campaign

Result:

  • Several qualified leads per month
Leadeffect Logo

Jastine Burkhardt

"Thank youvery muchfor your professional support and guidance. Working with you was a pleasure. Our website shines with its new design, and our online presence has been strengthened."

Measures:

  • B2B Web Design
  • International B2B SEA Campaign

Result:

  • New Website
  • Several qualified leads per week
Leadeffect Logo

Chris Konigs CMO

“The partnership went well (...) we saw an increase in the number of contacts and more people visited our website.”

Measures:

  • Conversion Optimization
  • International B2B SEA Campaign

Result:

  • Several qualified leads per week
Leadeffect Logo

Tanja Dirnberger

"I can only express my deepest appreciation to the team at Leadeffect— for me personally, theyarean absolutely reliable partner for marketing products that require explanation, such as WOTAN Monitoring."

Measures:

  • B2B Google Ads Campaign

Result:

  • Several qualified leads per week
ras Thumbnail

Measures:

  • Conversion Optimization
  • SEO & SEA Campaign

 

Result:

  • Lead costs under €60
  • 180 leads per month
optimit thumbnail

Measures:

  • Conversion Optimization
  • B2B SEO & SEA Campaign

Result:

  • Several qualified leads per week
Leadeffect Logo

Sebastian Wolters CEO

“Our goal of using a pilot project to generate leads through online marketing has been a success. We are glad that we chose Mehlen Media GmbH (now Leadeffect GmbH) back then.”

Measures:

  • Direct Mail
  • LinkedIn Ads
  • Conversion Optimization

Result:

  • Relevant leads were generated