LINKEDIN MARKETING
LinkedIn Marketing: Organic & paid
LinkedIn is the most important social media platform for B2B companies. No other platform allows you to address your B2B target group in such a targeted and specific way. By actively drawing your prospective customers' attention to your solution, you also attract attention and generate demand.
PERFORMANCE
We offer these LinkedIn services:
LinkedIn Ads
We place LinkedIn ads for you. After working out the problems and pain points of your prospective customers in a joint workshop, we do all the work for you - from setting up the account and tracking to the textual and graphic design of the ads.
Organic LinkedIn
Marketing
We support you with your organic LinkedIn activities. The first step is to optimize your LinkedIn profile, because just like your website, first impressions count! We then support you in developing a professional content strategy and writing your messages.
PROCESS
Our process
STEP 1
Workshop (target group, pain points, etc.)
STEP 2
Develop a concept for the LinkedIn campaign
STEP 3
Set up account, tracking & campaigns
STEP 4
Kick-off & start of the campaign
STEP 5
Optimization & split testing of ads
STEP 1
Workshop (target group, pain points, etc.)
STEP 2
Develop a concept for the LinkedIn campaign
STEP 3
Set up account, tracking & campaigns
STEP 4
Kick-off & start of the campaign
STEP 5
Optimization & split testing of ads
STEP 1
Workshop (target group, pain points, etc.)
STEP 2
Optimization of your LinkedIn profile
STEP 3
Development of a content strategy
STEP 4
Composing messages
STEP 5
Optimization of your campaign
STEP 1
Workshop (target group, pain points, etc.)
STEP 2
Optimization of your LinkedIn profile
STEP 3
Development of a content strategy
STEP 4
Composing messages
STEP 5
Optimization of your campaign
Secure a free strategy meeting now
THAT'S WHAT MATTERS
How to generate qualified inquiries
Accurate & efficient
targeting
One of the first and most important steps in running a successful LinkedIn campaign is a detailed target group analysis. However, this is not just about defining general factors such as the industry, company size and company location. Our experience shows that it is just as important to precisely define the contact persons. Always address the entire buying center, i.e. all people involved in the purchasing process - this way you can ensure that all decision-makers are familiar with your solution in advance.
In-depth understanding of
target groups
A deep understanding of target groups is the basis for successful LinkedIn marketing. Many companies make the mistake of launching campaigns without conducting detailed research. What are your customers' challenges and pain points? What criteria do you use to select a provider? We help you to work out the strategically important concerns of your target group using a structured process.
Optimum
target group approach
Your LinkedIn ads, posts and messages only generate attention and interest if the texts and creative design optimally pick up your target group. Both criteria must go hand in hand so that your prospective customers understand the essence in a few seconds and feel addressed. We formulate advertising texts, messages and create graphics that specifically arouse the interest of your potential customers.
Combination of demand
& lead generation
Only a small part of your target group is already "ready to buy". Our aim is therefore not just to generate customer inquiries immediately. It is just as important to increase awareness of your brand in the long term. If your potential customer has a concrete intention to buy, the first thing they will remember is your company. We recommend that you use a combination of "lead generation" and "demand lead generation" to generate direct customer inquiries and at the same time increase general awareness of your brand.
CONTACT