LINKEDIN MARKETING
LinkedIn Marketing: Organic & Paid
LinkedIn is the number one social media platform for B2B companies. No other platform allows you to engage your B2B audience in such a targeted and specific way. By actively directing your prospects to your solution, you will also attract attention and generate demand.
PERFORMANCE
We offer the following LinkedIn services:
LinkedIn Ads
We place LinkedIn ads for you. After a workshop with you to identify your prospects' pain points, we take care of everything from account setup and tracking to copywriting and ad design.
Organic LinkedIn
Marketing
We help you with your organic LinkedIn activities. The first step is to optimise your LinkedIn profile, because just like your website, first impressions count!
Then we help you create content and write your messages.
PROCESS
Our Processes
STEP 1
Workshop (target audience, pain points, etc.)
STEP 2
Develop the concept for LinkedIn campaigns
STEP 3
Set up campaigns, accounts, & tracking
STEP 4
Kick-off & campaign launch
STEP 5
Optimise & split test ads
STEP 1
Workshop (target audience, pain points, etc.)
STEP 2
Develop the concept for LinkedIn campaigns
STEP 3
Set up campaigns, accounts, & tracking
STEP 4
Kick-off & campaign launch
STEP 5
Optimise & split test ads
STEP 1
Workshop (target audience, pain points, etc.)
STEP 2
Optimise your LinkedIn profile
STEP 3
Developing a content strategy
STEP 4
Message writing
STEP 5
Optimise your campaign
STEP 1
Workshop (target audience, pain points, etc.)
STEP 2
Optimise your LinkedIn profile
STEP 3
Developing a content strategy
STEP 4
Message writing
STEP 5
Optimise your campaign
Secure a free strategy meeting now
This is what matters
How to generate qualified leads
Accurate & efficient targeting
One of the first and most important steps in running a successful LinkedIn campaign is a detailed analysis of your target audience. This is not just about identifying general factors such as industry, company size and location. Our experience shows that it is just as important to define your contacts precisely. Always target the entire buying centre, i.e. all the people involved in the buying process - this ensures that all decision-makers are familiar with your solution in advance.
Deep audience understanding
A deep understanding of your audience is the foundation of successful LinkedIn marketing. Many companies make the mistake of launching campaigns without in-depth research. What are your customers' challenges and pain points? What criteria do you use to select a vendor? We help you identify the strategic concerns of your target audience through a structured process.
Optimal targeting
Your LinkedIn ads, posts and messages will only attract attention and interest if the copywriting and creative is targeted to your audience. The two must go hand in hand so that your prospects understand the essence and feel engaged within seconds. We formulate copy, messages and create graphics that are specifically designed to capture the interest of your potential customers.
Combining demand & lead generation
Only a small proportion of your target audience is 'ready to buy'. Therefore, our goal is not only to generate immediate customer enquiries. It is just as important to increase awareness and recognition of your brand in the long term. When your potential customer has a concrete intention to buy, the first thing he or she will do is remember your company. We recommend that you use a combination of lead generation and demand lead generation to generate direct customer enquiries and at the same time increase the general awareness of your brand.
CONTACT US
Book your free strategy session
- Free strategy meeting (approx. 60 min.)
- Link to video conference will be sent by e-mail
